POC MAG – Bird´s Eye View
Far above the human eye and lower than the planes fly, aerial photographer Kacper Kowalski shows us another way of looking at our world. Words … read more
POC Alpine Team Athletes and the WC season
We are looking forward to a new season together with our amazing athletes! We are looking forward to another season together with Julia Mancuso, Bode … read more
POC MAG – Gone Fishing
A ripple of interest in the idiosyncratic fish shape is spreading across the surfboard world. Words: Shannon Denny Photography: Mark … read more
POC MAG – No Man is An Island feat Danny MacAskill, Daniel Dhers & Martin Söderström
Three riders a the top of thei individual disciplines com together in cataclysmi clash of style, skil and backgroun for a different kind of bike … read more
POC presents POC WO
POC WO engineered for women POC WO. WE always refused to address women with the usual “rosy – girly – stuff”, we think it’s ridiculous. … read more
Eurobike Award for VPD 2.0
POC receives the Eurobike Award for the fourth consecutive year POC is proud to announce that the VPD 2.0 Body Armor line, has been awarded … read more
We are happy to present POC Bike Excursion starring Martin Söderström, Danny MacAskill and Daniel Dhers!
Watch it live here! Behind the scenes photos. “It’s been a dream project since a couple of years, bringing our dear friends Daniel, Danny and Martin … read more
POC MAG – The colours within
Life in Brazil´s favelas just got that much brighter thanks to the transformative power of a new lick of paint. Words: Shelley Jones, Photography: Haas … read more
POC MAG – One Step Further Feat Jeremy Jones
Jeremy Jones has his hands full. It’s mid August and, talking on the phone from his home in Truckee, California, the big- mountain snowboarder sounds … read more
POC is proud to welcome Jeremy Jones to the team!
POC is proud to announce the signing of legendary big mountain snowboarder, Jeremy Jones, to its global athlete Team! Jones anchors a POC snowboard team which … read more